MAKE A MEMORABLE IMPRESSION

GRABBING THE SPOTLIGHT doesn’t come naturally for everyone, but as an entrepreneur, you can’t afford to waste any opportunity that comes your way to tell people who you are and what you do. I want to share some tips on how to make a memorable impression. Spotlight your strengths, and be the best at what you do. Always hand-out your business card and accept one in return. Why is it important to step into the spotlight? No one will know who you are if you don’t speak up. How do you stand out from the crowd? Approach it from a show-business point of view. Be your own casting director and decide what role you want to play in the marketplace. Which audience do you want to attach? A good example of this is Mac vs. PC. Mac has made a decision about who they’re going for: young, hip customers. (Ask yourself,) what does my character look like, sound like. Decide what you want to be known for. It’s important for entrepreneurs to find their story, and tell their stories. Make it colorful and authentic this has work for me. Most people are afraid to standout. Now is your time to shine so step into the spotlight.